Matt Fiddes - Student Shop is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.
Matt Fiddes - Student Shop may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.
What we collect
We may collect the following information:
- Name and payment details
- Contact information including email address
- Demographic information such as postcode, preferences and interests
- Other information relevant to customer surveys and/or offers
What we do with the information we gather
We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:
- To process your order and obtain payment
- Internal record keeping
- We may use the information to improve our products and services
- We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided
- From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.
We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.
Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
Links to other websites
Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.
Data aggregation, analytics and profile creation
We may analyse your browsing behaviour to draw inferences and create profiles about your personal preferences and behaviours. We may then use such information for the purposes described below;
Behavioural advertising and cross platform targeting
(a) Served by us
We may use your information (including profile data) to serve you with advertising, which is relevant to you, on our websites and the websites of third parties.
(b) Served by third parties on our websites
(c) Served by third parties on third party websites
We may provide your personal information (including profile data) to third parties who may then use it in combination with personal information that they have collected from you to serve you with relevant advertising on third party websites.
Controlling your personal information
You may choose to restrict the collection or use of your personal information in the following ways:
- Whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
- If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
You may request details of personal information which we hold about you under the Data Protection Act 2018. If you would like a copy of the information held on you please write to us.
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible. We will promptly correct any information found to be incorrect.
MF Support Limited is committed to ensuring that your privacy is protected. Our services such as self-defence lessons, martial arts, personal training etc are aimed at individuals, thus, this policy is aimed at that. Therefore, it also covers any personal data that might be held by us.
We are MF Support Limited and are registered at 38/42 Newport Street, Swindon, England, SN1 3DR
MF Support will be what’s known as the ‘Data Controller’ of the personal data you provide to us. We collect personal data about you which does include information which can identify you as an individual in the terms of the GDPR including, but not limited to, your name, address and your email. The information we collect is done so to help us provide the best possible student service. If you have any queries or would like your data to be deleted you may contact the Data Controller by emailing
We collect data electronically from our websites through the Contact Us page. If you have given us your business card we will only use the information to contact you to fulfil a request you made or set up a meeting/pass you business. By giving us your business card you will be deemed to have given consent to this. By mutual agreement, we may pass your business card to a potential client. You provide your data to us through social media channels and by supplying us with your data so we can provide you with further details about something you have enquired about. We collect data when you trial one of our classes and complete a student profile form. We also collect data if you sign up with us and complete a direct debit agreement form.
If we have undertaken business-to-business engagement, we are required under UK tax law to keep your basic personal data (name, address, contact details) for a minimum of 6 years after which time it will be destroyed. Any information we use for emailing you details about updates, invoicing and general business information in the running of MF Support and your business isn’t covered by GDPR. However, any marketing emails you receive will be kept by us until you notify us that you no longer wish to receive this information. You may do this at any time by unsubscribing or emailing us to withdraw your consent.
Any personal data we process is processed by us and wholly in the UK. No 3rd parties have access to your personal data unless the law allows them to do so. Your information is processed by the company who handle our Direct Debit payments, Nest Management. It is stored there securely and you will enter into an agreement with them to have your information stored by them. We will keep any necessary medical information in a locked cabinet in our office in case it is needed for reference.
We do not share or sell your data to any other company other than those data processors we use for our business operations who process your data under our control:
Google who provide cloud storage for files and folders, analytic data and online applications
Dropbox who provide cloud storage for files and folders.
Nest Management who collect our payments and store the data on a CRM system for us.
We will only share your details under special circumstances such as when we believe in good faith that it is required by law.
You have the right to request a copy of the information that we hold about you.
If you would like a copy of some or all of your personal information, please email us at or write to us using the contact details in this policy.
We will get in contact with you to verify your identity and if we do hold information about you we will:
give you a description of it
tell you why we are holding it
tell you who it could be shared with
let you have a concise and clear copy of the information
Much of our processing will be under the basis of “contractual obligation” in other words we need and use your information for providing the services you have requested or have contracted with us.
However, when we are communicating with you regarding products and services you may be interested in receiving from us in the future, our basis for processing is in your legitimate interest (as we are communicating with you in the context of your corporate activity and identity and not in relation to your private life) we believe this to be reasonable and fair behaviour in the context of our audience. Of course, you will always have the opportunity to object as detailed below.
In principle, your personal data should not be held for longer than is required under the terms of our contract for services with you. However, we are subject to regulatory requirements to retain data for specified minimum periods. We also reserve the right to retain data for longer than this due to the possibility that it may be required to defend a future claim against us. We will retain your personal data for a minimum of 7 years.
You have the right to request deletion of your personal data. We will comply with this request, subject to the restrictions of our regulatory obligations and legitimate interests as noted above.
Should you wish to not receive information from us in future then you can quickly action this by clicking the unsubscribe link you will find in any marketing emails or by sending your details to firstname.lastname@example.org and we will quickly suppress your data.
Should you further wish for us to remove your information entirely (and assuming we have no other obligation to keep it) then please let us know and we will do this – but we would encourage you to let us use it for suppression purposes only.
If you have a complaint please contact the Data Protection Officer at which will deal with your request as reasonably practicable.
In the event that this business is sold or integrated with another business, your details may be disclosed to our advisers and any prospective purchasers’ advisers and will be passed on to the new owners of the business. It is therefore intended that any consents given above or on the relevant pages will benefit any purchaser of our business. However, if that were to occur, as part of our due-diligence process, we will ensure that they too are GDPR compliant.
Please be sure you are aware of these policy terms while you use our site. should our terms change these will be shown on this page, and we may place notices on other pages of the website, so that you may be aware of the information we collect and how we use it at all times.